-Jasmeet Singh
Nationwide Release: October 18, 2023: OML Entertainment, in association with OPPO India, proudly unveils a groundbreaking campaign, #MadeToBeIconic, introducing the OPPO Find N3 Flip smartphone. This extraordinary partnership bridges generations, featuring legendary actress Zeenat Aman and the trendsetting Jhanvi Kapoor on the same stage for the first time. This landmark campaign heralds the highly anticipated return of Zeenat Aman, former Miss Asia Pacific International, heartthrob of the 70s, and recipient of numerous accolades. The campaign, characterized by international allure and a star-studded ensemble, introduces the opulent OPPO Find N3 Flip smartphone with its distinctive design, HASSELBLAD camera, and remarkable foldable feature, positioning it as a symbol of style, fun, and functionality in 2023.
OML Entertainment’s multifaceted team has masterfully created this campaign, elegantly capturing the harmonious blend of generations under the captivating hashtag #MadeToBeIconic. On October 11, 2023, the esteemed actors unveiled this groundbreaking alliance on Instagram. Set within the opulence of a grand mansion, the ad exudes luxury, with iconic actresses seamlessly synchronizing their movements to showcase the phone’s revolutionary selfie camera from various angles and striking poses. Zeenat Aman and Jhanvi Kapoor infuse the campaign with layers of allure. The ad concludes with Jhanvi Kapoor answering a call and declaring, ‘I am with an icon,’ in a touching tribute to Zeenat Aman, followed by a shared selfie, emphasizing the phone’s game-changing selfie camera. The campaign cleverly reinforces the idea that legends never go out of style and are reinvented by each generation, positioning the OPPO Find N3 Flip as a versatile phone for all ages.
Since its launch, the campaign has garnered significant attention and affection on various social media platforms. As part of the promotional efforts, heartwarming reels and posts, marked with the hashtag #GenZ-eenat to GenZ, have made a significant impact on social media. Jhanvi Kapoor takes center stage, joyfully recreating Zeenat Aman’s most iconic outfit, exuding confidence and joy. In return, Zeenat Aman stylishly dons Gen-Z attire, lauding the young actress and engaging in friendly banter. The iconic actress underscores the timeless nature of fashion and imparts her wisdom on the exchange of style insights between generations.
Zeenat Aman expressed her thoughts on the timeless appeal of the OPPO Find N3 Flip: “Many phones are aimed at teenagers, the young and the trendy. But this one is different. It’s for everyone. It’s timeless yet cool. It makes me feel like I have not just a phone in my hand but a creative partner. That, to me, is iconic.”
Jhanvi Kapoor shared her enthusiasm for the phone’s fabulous Flexform selfies and universal appeal: “The Flip is a stunning phone with the tech and performance to match. I’m a selfie enthusiast, and taking Flexform selfies was a unique experience. What I love most is that it’s not a passing trend; it’s a timeless and elegant phone. It’s designed for all generations, and that’s what makes it iconic.”
Roycin D’souza, Vice President of OML Entertainment, expressed, “OML Entertainment has a legacy of uniting star power with brand campaigns, enabling brands to reach a wider audience. OPPO India, a pioneer in smart device technology, empowers users with cutting-edge innovation. The #MadeToBeIconic campaign for OPPO’s #FindN3FlipPhone is an unparalleled endeavor. It unites brand ambassadors from two different generations, Zeenat Aman and Jhanvi Kapoor, in a single frame. This campaign carries international appeal and introduces OPPO’s new range with timeless elegance, truly remarkable.”